About DIY Founders

We enable non-technical founders to bring their app ideas to life without hiring developers.

DIY Founders launched in 2025 with a mission to help early-stage app startups build and validate their product without the significant investment traditionally required.

Our founder, Karl Graf, has spent eight years as Managing Director of DreamWalk, one of Australia’s leading app development agencies. In that time he has helped well-funded startups, SMEs and large corporates design, build and launch successful mobile and web applications.

But Karl has also met countless entrepreneurs who simply can't afford to fund their idea, and others who scraped together the capital only to pour hundreds of thousands of dollars into apps that never found product–market fit.

Determined to lower the barriers to entry, Karl has spent years testing alternative development approaches. He trialed lean delivery models, battle-tested low-code and no-code platforms, and more recently experimented with AI-driven “vibe-coding” techniques.

That work changed everything. Karl realised that, with the right guidance and the best visual development tools powered by AI, anyone can now build a working product.

DIY Founders and the App Bootcamp were born.

“We’ve entered an era where software development is no longer restricted to the 1% of the world’s population that can code. If you’ve got a good idea, enough time to invest, and the right guidance, you can bring it to life with your own two hands.”

Karl Graf, Lead Instructor & Coach at DIY Founders

Learn from an App Expert who’s shipped 50+ apps.

Karl Graf has 12+ years of experience in software development including scaling DreamWalk into one of Australia’s leading app agencies, delivering highly successful products for brands such as Dulux, Porsche, and the Australian Council of Recycling. He’s also worked with a long list of startups to take ideas from the back of a napkin to commercially viable products. Now he’s distilled all those years of product strategy, user experience and development know-how into a hands-on programme tailored for first-time founders.

“Karl is one of the most exceptional and brilliant human beings I've had the privilege to work with!”

Jenny Cheng
Head of Strategy & Growth Operations at Easygo

“Karl, you have been critical in the creation and development of Go Grain and personally been a great help and pleasure to deal with.”

Tim Cassegrain
Founder of Go Grain

“Karl, you are such an amazing human to work with. So patient and kind and always acting with integrity.”

Jennie Ayres
Product Manager & Small Business Coach

“You've been an incredible leader and mentor, Karl”

Thomas Rizal Trika
Senior Business Development Manager at Mitrais

“You’re a legend Karl. Thank you for everything!”

Edward Barraclough
Founder of Drone-Hand

“Karl is hands down one of the best people to work with!”

Ned Marquis
Senior Product Designer at Rome2Rio

Karl has Worked With a Long List of Companies

Interested in App Bootcamp?

Book a call today to learn more about the programme and to discuss your project.

Book Now →